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Words that Sell: More than 6000 Entries to Help You Promote Your Product

More than 6,000 words and phrases that make the difference between "yadda-yadda-yadda" and copy that sells Looking for a better way to say "authentic?" Words That Sell gives you 57 alternatives. How about "appealing?" Take your pick from 76 synonyms. You'll even find more than 100 variations on "exciting." Fully updated and expanded, this edition of the copywriting classic is packed with inspiration-on-demand for busy professionals who need to win customers--by mail, online, or in person. More than 75 lists of powerful and persuasive words and phrases, including 21 new lists for this edition Cross-referencing of categories to jump-start creative thinking A crash course in basic copywriting techniques Helpful lists of commonly misspelled words, confusing words, pretentious phrases to avoid, and more Roget's is fine for writing term papers and letters to the editor, but when it comes to the business of writing copy that translates into sales, there is no substitute for Words That Sell. Find the perfect words and phrases to win over customers Grabbers that get attention: No-risk offer * One day only! * No strings attached! * What have you got to lose? * All the right ingredients * Inside information * Do you enjoy...? * Leap into... Descriptions and benefits that create appeal: Irresistible * winning * zesty * huggable * satisfying * You'll fall in love with...* Your ticket to... * king-size * Gives you the power * baby-soft * Clinchers to win over your customer: Reap the benefits today * Don't miss out! * No risk now, no risk later! * You can do it!* You be the judge * Send for our free catalog * 100% satisfaction guarantee Special strategies that seal the deal: Five-star quality * You're worth it * Don't fall for... * We make life easier * You're one of a select few... * discriminating * Your thoughtful gift
$11.32 Show Detail

Ashtanga Yoga: The Practice Manual

Ashtanga Yoga:The Practice ManualHere is the most "User&ndsh;Friendly" yoga book available! This book by David Swenson contains the entire Primary and Intermediate series of Ashtanga Yoga with three options for every asana. Spiral bound to easily remain open while practicing,it contains over 650 photos with clear instructions and commentary. A great book for all levels of practitioners to enjoy. Teachers will find it to be an invaluable tool to share with their students. Practitioners say that this is one of the best,most comprehensive presentations of Ashtanga one could hope to find.                                         
$17.21 Show Detail

On Becoming Baby Wise: The Classic Sleep Reference Guide Used by Over 1,

The infant management concepts presented in this book have found favor with over two million parents and twice as many contented babies. On Becoming Babywise brings hope to the tired and bewildered parents looking for an alternative to sleepless nights and fussy babies. The Babywise Parent Directed Feeding concept has enough structure to bring security and order to your baby's world, yet enough flexibility to give mom freedom to respond to any need at any time. It teaches parents how to lovingly guide their baby's day rather than be guided or enslaved to the infant's unknown needs. The information contained within On Becoming Babywise is loaded with success. Comprehensive breast-feeding follow-up surveys spanning three countries, of mothers using the PDF method verify that as a result of the PDF concepts, 88% breast-feed, compared to the national average of only 54% (from the National Center for Health Statistics). Of these breast-feeding mothers, 80% of them breast-feed exclusively without a formula complement. And while 70% of our mothers are still breast-feeding after six months, the national average encourage to follow demand feeding without any guidelines is only 20%. The mean average time of breast-feeding for PDF moms is 33 1/2 weeks, well above the national average. Over 50% of PDF mothers extend their breast-feeding toward and well into the first year. Added to these statistics is another critical factor. The average breast-fed PDF baby sleeps continuously through night seven to eight hours between weeks seven and nine. Healthy sleep in infants is analogous to healthy growth and development. Find out for yourself why a world of parents and pediatricians utilize the concepts found in On Becoming Babywise.
$10.56 Show Detail

The Power of a Praying® Teen

Summary:Along with Scripture verses and true stories of teens in action, The Power of a Praying? Teen addresses key issues young people face, including purity peer pressure insecurity body/self?image friendships Each segment of the book concludes with a prayer teens can follow or use as a model for their own prayers. Easy?to?access chapters focus on what it means to be maturing in all areas of life,
$8.79 Show Detail

The Developing Person Through the Life Span

"Life-span development builds on past learning. Many facts and concepts must be restated in every edition of a textbook -- stages and ages, norms and variations, dangers and diversities, classic theories and fascinating applications. However, the study of development is continually changed by discoveries and innovations."
$141.16 Show Detail

The Norton Field Guide to Writing with Readings and Handbook (Second Edi

The most successful new rhetoric in a generation, with a reader and a handbook—everything students need, in one book.Easy to use, flexible, and a great value. With just enough detail — and color-coded links that send students to more detail if they need it — this is the rhetoric that tells students what they need to know and resists the temptation to tell them everything there is to know. The first rhetoric designed for easy reference — with menus, directories, and a glossary/index that make it easy to use. The Norton Field Guide to Writing with Readings and Handbook includes an anthology of 60 readings — 29 new to the second edition. Color-coded links offer teachers the flexibility of centering their classes on the rhetoric or the readings. And the handbook is in back, helping students edit what they write.
$53.38 Show Detail

Nikon D3100 For Dummies

Unlock all the secrets of the powerful new Nikon D3100 DSLR cameraAuthor Julie King knows how to teach newbies, and in this handy guide she?ll help you get the very most out of the powerful new Nikon D3100. Say you?re already an experienced photographer? The helpful tips and tricks in this friendly book will get you quickly up to speed on the D3100?s new 14-megapixel sensor, continous video/live focus, full HD video, expanded autofocus, and more. As a seasoned instructor at the Palm Beach Photographic Center, Julie anticipates all questions, whether you?re a beginner or digital camera pro, and offers pages of easy-to-follow advice. Helps you get every bit of functionality out of the new Nikon D3100 cameraWalks you through its exciting new features, including the 14-megapixel sensor, continous video/live focus, full HD video, expanded autofocus, and the updated in-camera menuExplores shooting in Auto mode, managing playback options, and basic troubleshootingExplains how to adjust the camera?s manual settings for your own preferred exposure, lighting, focus, and color styleCovers digital photo housekeeping tips?how to organize, edit, and share your filesTap all the tools in this hot new DSLR camera and start taking some great pix with Nikon D3100 For Dummies.
$19.19 Show Detail

The Real Book of Real Estate: Real Experts. Real Stories. Real Life.

The Bible of Real Estate InvestingThe Real Book of Real Estate is the one book, the Bible, of real estate advice and techniques every investor needs to navigate through the ups, the downs, and the in-betweens of the real estate market and come out on top.The only thing better than one real estate expert helping you invest and win is twenty real estate experts with that same mission. For the first time ever, Robert Kiyosaki, bestselling author of Rich Dad Poor Dad, has assembled in one big book a star studded cast of real estate wizards and trusted advisors with one purpose in mind: to share their knowledge to help you win in real estate.This is the ultimate real estate desk reference you’ll come back to again and again. Whether you’re a seasoned investor or buying your first property, you will enhance your knowledge and grow your wisdom through this The Real Book of Real Estate. In The Real Book of Real Estate you’ll learn how to:Value a propertyHandle leasesManage tenant relationshipsGet financingEstablish your own team of advisorsAnd so much more!In The Real Book of Real Estate, you’ll hear from the insiders and learn from their wins and their losses. It’s decades’ worth of experience and knowledge you just can’t get anywhere else.
$12.46 Show Detail

Navigation Rules

This book contains a complete copy of the Inland and International Navigation Rules as presented by the United States Coast Guard. In addition all Notice to Mariners updates to date, 1/1/2012 are incorporated within the text. The Coast Guard requires that an up-to-date copy of Navigation Rules such as this one be carried on all vessels 12 meters (39 feet) or more in length at all times. We have also included detailed instructions on how to log on to the NIMA website to monitor Notice to Mariner notifications so you can keep your book up-to-date. This book also includes an annotated table of contents to help the reader find the rule they seek; no such feature is found in the government edition.
$8.76 Show Detail

Admission Matters: What Students and Parents Need to Know About Getting

The updated edition of the must-have resource for any student applying to collegeThis thoroughly revised and updated edition of the bestselling book Admission Matters demystifies the college application process and offers practical advice for choosing the right school, writing an effective essay, navigating financial aid, and more. This handy resource will help any college-bound student whether they attend well-funded private schools or cash-strapped public schools. Filled with helpful suggestions, ideas, and advice, the new edition also includes tips for home-schooled students who are preparing to attend college. Helps all students who are applying to college understand the process and find the school that fits their needsExpanded information on testing, early decision/early action, applying as a home schooler, and tackling the dreaded college essayUp-to-date advice on financial aid in tough economic times – how it works and how to maximize your chances of getting aidAuthors bring the multiple viewpoints of college admissions officer, high school counselor, and parent of college-bound studentsThis book gives any college-bound student the information they need to make the application process run smoothly.
$9.65 Show Detail
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